US Bike Shops

Privacy Policy

ATTENTION: PLEASE READ THIS STATEMENT CAREFULLY BEFORE USING WWW.USBIKESHOPS.COM (THIS “WEBSITE”). THE WEBSITE IS OWNED AND OPERATED BY FOR YOUR AFFINITRIX, LLC (“AFFINITRIX”). THIS PRIVACY POLICY IS INCORPORATED IN AFFINITRIX’S TERMS OF USE. YOUR USE OF THE WEBSITE CONSTITUTES YOUR AGREEMENT WITH THE TERMS OF USE.

Your privacy is important to us. To better protect your privacy we provide this notice explaining our online information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on our homepage and at every point where personally identifiable information may be requested.

What Information Do We Collect Online?

As a means of tailoring your experience at our Website, AFFINITRIX gathers non-personally identifiable information about you when you visit our Website. We do not collect personally identifiable information unless you volunteer it. Unless otherwise stated in another, more specific policy on the Web pages you are viewing, we collect the following types of information when you browse the Website or any other AFFINITRIX website:

Information you provide directly, such as your name or ordering information (address, email address, phone number, credit/debit card information, etc.) when you register or make an online order, or any chat room postings or e-mail messages you send us;

The Web pages your Internet browser visits;

Aggregate data, such as the number of hits per week, per Web page.

On some pages on the Website, you can submit other information. For example, you may send an email or respond to a survey. In this circumstance, your submission is governed by our Submission policy as set forth in the Terms of Use.

How Do We Use This Information?

AFFINITRIX does not rent or sell customer lists to other companies. Instead, we use information collected via the Website in the following ways:

For information you provide directly, such as ordering information or e-mail messages, we use the information to respond to your orders and requests.

For some registration and use data, we may direct you to particular Web pages, customize the Web pages you see, or otherwise increase the relevance of the information you access through the Website.

For information about Web pages visited, page hits per week, and the like, we use this information internally to improve the design of our Web pages.

AFFINITRIX may use third-party storage or service-provider companies to perform some functions including the processing of data.

AFFINITRIX may disclose information to protect our rights or property, to enforce our terms of use and legal notices, as required or permitted by law, or at the request of government regulators or other law enforcement officials and the courts (including the issuance of a valid subpoena). We shall have no duty to notify you of such compliance with the law.

Third Party Advertising

We may contract with third-party companies who use cookies to measure the performance of a marketing effort on our behalf. We may share your personally identifiable information, including your name, address, email address, as well as a record of any transactions you conduct on our website or offline with us with a third-party advertising partner and its service providers in order to deliver to you banner advertisements and other advertising tailored to your interests when you visit certain websites.

Cookies

AFFINITRIX and third party advertisers on Website use cookies (small text files placed on your device) to help enhance your experience on the Website. Cookies allow us to personalize and streamline your online experience.

Children’s Privacy

Protecting the privacy of children is important to us. Therefore, we comply with the Children’s Online Privacy Protection Act (COPPA), and do not permit registration by, and will not knowingly collect personally identifiable information from anyone under the age of 13. No part of our website is structured to attract anyone under 13 years of age.

E-Mail Lists

AFFINITRIX maintains e-mail lists to keep interested parties informed about our company, events, products, support, and more. We do not sell the addresses on our list, but we may make information available to specific business partners, sponsors, or service providers.

Users may voluntarily request to join our mailing lists by signing up or opting in through a form on our Website. To be removed from an AFFINITRIX mailing list, simply contact us.

Notification of Data Processing in the United States of America

When you choose to submit information through the Website, AFFINITRIX and its affiliates may transfer, process and store the information in countries in which AFFINITRIX and its affiliates maintain offices, including the United States. The United States does not regulate data protection in the same manner as other countries, including the Member States of the European Union. Accordingly, the data that you submit to AFFINITRIX may be transferred to, processed, or stored in countries where the data protection laws are different than those of your country of residence.

Information Storage and Updates

You can update your contact information by contacting us at any time. We may keep all information in an off-line form, for archival purposes or as otherwise required by law.

Changes to Website and Privacy Policy

We constantly update the features of our Website to better serve you and all our customers, so this policy may also be revised from time to time. AFFINITRIX may modify this policy without advance notice and any modifications are effective when they are posted here. By using our Website, you indicate your understanding and acceptance of the terms of the policy posted at the time of your use. If you have any questions, please contact us at your convenience.

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